![]() ![]() Manual review monitoring is more time-consuming and runs the risk of reviews being missed. When it comes to online review monitoring, you have two options - use a review monitoring tool or do it manually. You’ll need to start the process of review generation on these platforms. Find out which review platforms they’re most active on - do they have certain badges on their sites, such as a badge from Tripadvisor or Trustpilot? When you search for the company name, which review sites appear at the top of the results page?Īs you build your list of sites to monitor, keep a record of any important sites that you don’t already appear on. You can also add competitors into the mix here and piggyback off their activities. An easy way to overcome this hurdle is to ask your customers which review platforms they use. It could be that you aren’t sure which sites are most relevant to you. If you’re a tradesperson, that could be Angi. If you’re in the hotel or restaurant business, that could mean Tripadvisor. This should consist of both general review sites, such as Google, Yelp, and Facebook, along with industry-specific sites appropriate to your business. The first step to monitoring online reviews for your business is to make a list of review sites. You can do this manually by checking each review platform individually or by using a review monitoring tool. Monitoring your online reviews simply means you’re going to keep tabs on customer feedback left for you on relevant platforms. And secondly, because today’s consumers actively check for review responses from business owners. First of all, businesses that respond to reviews perform better in local search. Not only does this mean you can identify any potential issues and respond to them quickly to limit their impact, but it also means you’ll be able to respond quickly to all reviews left for your local business. Some, like Scorpion, will help you manage 70+ review sites from a single place.If you’re being proactive about building your review profile, review monitoring is an essential activity because it helps you to keep track of what’s being said about you online. Using a review management platform makes it easier to stay on top of the reviews you get. Learn to identify them and request their removal from the review site. They can hurt your business, even the positive ones. What’s more important is how you respond to them. People expect to see negative reviews on your business website. Identify fake reviews and request their removalĭon’t be afraid of negative reviews. The Scorpion review platform can alert you when customers leave reviews on your website and business pages, and you can respond on the Scorpion mobile app from your devices. You want to be found where your customers are looking for the services that your business provides.Ĭlaim your business on your preferred review sitesĬlaim your business on your chosen review sites to gain control of your business page and reputation on those sites.Ĭustomers expect businesses to respond to reviews promptly, whether the review is positive or negative. ![]() For example, if you own a home service business, you should monitor your business on Thumbtack. But, you also need a solid presence on industry-specific websites. Google and Yelp are the biggest review sites. Identify the review sites most important to your business You can be in the driver’s seat, keeping your finger on the pulse of what’s being said and helping ensure your brand continues to grow online. The end result is you always know what’s happening with your reputation. We even make it easy for you to drive better engagement and feedback with your customers after a service. We let you automate responses to positive reviews and notify you instantly whenever a negative review comes in. We then equip you with reports to see how your reviews are trending and how you’re stacking up against the competition. Your reviews are then pulled into a single dashboard for you to manage, monitor, and review on a regular basis. It starts by connecting all of the accounts you care about and where people are talking about you online. ![]() With Scorpion’s Reputation Monitoring technology, we make it simple to manage your overall online reputation from the same place you manage leads, control your advertising, and more. But as a busy business owner, it’s tough enough to spot-check your reviews, let alone stay on top of them all. To stay ahead, it’s crucial that you know what’s going on across all of the major review sites -and even more important to be actively involved in it. Whether people are talking about you on Yelp, leaving reviews on Google, or not saying anything at all on Facebook, it matters. Your online reputation has a long-reaching impact. What people are saying about you and your business affects more than just a star rating-and it reflects more than just your relationship with one customer. ![]()
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